by JJPtopography smartphone 3d
Posted on Saturday, September 24, 2016
Product enables consumer based smart phone authentication.
AlpVision, a leader in digital invisible technologies for product authentication and counterfeit protection, has announced the release of its first overt, consumer verifiable, security feature.
Smart Embossing, utilises unique, patented, image processing technology to reproduce and authenticate a 3D security pattern on a metalized surface.This provides two security benefits.It is an overt feature that can be recognized at a glance by a consumer with no training or special equipment.Secondly, the 3D surface of the feature can be authenticated instantly using a dedicated smartphone application requiring no network connection. “The creation of novel visible security features is one of the most challenging tasks in our field and we are extremely proud of our achievement” says Dr. Martin Kutter, co-founder and president AlpVision SA.
Since the authentication relies on the digital re-creation of the 3D topography of the imprinted pattern, it is impossible to duplicate the feature using any two-dimensional copy technology. This 3D topography is reproduced in the smartphone application and compared to that of an authentic product.
Jeremy Plimmer has 35 years of experience in the security related print and packaging industry working originally as sales development director for manufacturers of passports, high security print and labels and more recently as a consultant. He is a graduate member of the Chartered Institute of Marketing, a Fellow of the Institute of Minerals, Materials and Mining, chairman of the West Midlands Packaging Society as well as vice chairman of the East Midlands Packaging Society.Read More
The Product & Image Security Foundation is a non-profit making trade association which was originally formed under the name of Label & Tag Security International (LTSI) in the early 1990's.
Today it operates with more than 100 members in 27 countries and is the premier international forum for manufacturers, suppliers and users of labels, tags, packaging, identification systems, materials and systems for any form of product security, brand image protection or product traceability applications and technology.